Xin Hua Le (formerly Anjia Shicheng): Singapore Real Estate for Global Chinese

Leo Kwek

Leo Kwek

Published 2023-06-01 · Updated 2026-01-27 · 2 min read

Xin Hua Le (formerly Anjia Shicheng): Singapore Real Estate for Global Chinese

Singapore, June 1, 2023 – Anjia Lion City, a leading property investment consulting service company in Singapore, announced today that it has officially been renamed “Xinhua Le.”

This new brand not only better reflects the company’s professional positioning and service scope, but its name also carries a profound meaning, representing the company’s core values and commitments.

The founder of Xinhua Le, Guo Yaoyang (Leo Kwek), stated: “Anjia Lion City has already established a strong reputation in the field of property investment consulting services.

However, with our development and the changing market demands, we believe it is time to adopt a new name that better reflects our services and values.”

The name “Xinhua Le” embodies the company’s three major commitments: “Xin” (新) represents Singapore, as we serve the global Chinese community here; “Hua” (华) symbolizes our target client group, the global Chinese population; and “Le” (乐) represents the joy and satisfaction we hope to bring to our clients. Xinhua Le will continue to provide professional property investment consulting services to the global Chinese community, helping them settle smoothly in Singapore and bringing them a joyful experience.

Our new slogan, “Anjia Lion City, accompanied by Xinhua Le,” accurately conveys our mission and commitment, while also showing that we remain true to our original mission as we move towards the future.

Xinhua Le’s services include, but are not limited to, real estate, mortgages, bank account opening, company registration, immigration policies, remittances, and various consulting services for adapting to the new environment. We are committed to providing one-stop services to help new immigrants and expatriates navigate the transition period smoothly.

Xinhua Le is confident in this brand upgrade and looks forward to better serving the global Chinese community in the future. We believe that the new brand image will further enhance our influence in the market, attract more clients, and win their trust.

About Xinhua Le:

2

Xinhua Le is a company specializing in providing property investment consulting services to the global Chinese community. Xinhua Le is a local Singaporean enterprise, and our goal is to help new immigrants and expatriates settle smoothly in Singapore by providing one-stop, comprehensive professional consulting services.

 

For further enquiries, please get in touch:

WeChat: sgleokwek
Telegram: sgleokwek
WhatsApp: Message us

Leo Kwek

Leo Kwek

Leo Kwek is a real estate salesperson registered with Singapore’s Council for Estate Agencies (CEA registration no. RES R061721D), specialising in private residential purchases and mortgage financing. Leo has closed more than 60 property transactions totalling over S$210 million in value, for more than 20 high-net-worth and ultra-high-net-worth clients and families. As a co-founder of Homeland Shires, Leo also helps overseas buyers and new arrivals with settling-in support.

    Contact Us

    Which service are you enquiring about?
    How did you find us?
    How can we help you?

    SHL Consulting Pte. Ltd.

    111 Somerset Road, #05-13 TripleOne Somerset,
    Singapore 238164

    Company Reg. No.: 202316378R

    A member of the Homeland Shires group (parent company, UEN 202415649Z) | Sister company: 3RISE (UEN 202233555K, 50 Chin Swee Road #08-02, Singapore 169874)

    CEA Reg. No.: R061721D